SaaS Buying Insights

How modern B2B teams evaluate, buy, and roll out software — for CIOs, procurement, and functional leaders.

1. The New B2B Buying Committee: Who's Really in the Room

   mar. 30, 2026· Victor Hoang
2. POCs That Predict Success — and POCs That Waste Everyone's Time

   mar. 23, 2026· Victor Hoang
3. Seat-Based Pricing Is Dying. Here's What's Replacing It

   mar. 12, 2026· Victor Hoang
4. The True Cost of Software Sprawl at Mid-Market Companies

   ene. 30, 2026· Victor Hoang